CRM Executive

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bulk™ is on an incredible journey, with a mission to become the only destination brand for active nutrition. 

We are shaking up the sports nutrition industry through disruptive marketing campaigns that help people think differently about our brand – and we need your help!

We want passionate risk-takers. We want people that like to challenge our thinking. We want people that live and breathe digital and have a passion for nutrition, health, fitness, and sports.

This role offers the opportunity to join a growing CRM team and work within a dynamic, fast-paced environment where we are constantly striving to enhance the relevance and performance of our customer communications across all of our markets.

Reporting to the CRM Manager, the CRM Executive is responsible for planning, executing and reporting on the daily BAU campaign performance across each market whilst optimising relevance and personalisation through intelligent segmentation.

What will you be doing?

  • Responsible for the delivery of all BAU email and SMS communications across all markets including building, testing, audience segmentation and scheduling
  • Take ownership of the CRM weekly and monthly reporting documents, ensuring these are shared with internal stakeholders and optimised to showcase all CRM activity including email, SMS and product personalisation performance
  • Take ownership of the monthly Subject Line report and utilise this to draw insights, challenge copy and plan in future tests to optimise open rates
  • Utilise and report on our personalisation platform performance to ensure all emails are personalised at a 1-1 level and ensure we are currently looking to improve click-thru rates
  • Liaise with the rest of the CRM team to plan in any incremental sends/banners, ensuring these are spaced out and delivered to targeted customer segments
  • Work with the CRM Managers to implement and optimise all lifecycle marketing campaigns
  • Implement and report on AB and multivariate testing ensuring all tests are carried out in a measured way to ensure significance and fairness
  • Liaise with a number of different teams within the business including creative, brand and ecommerce to ensure emails are planned/executed to a high standard in plenty of time and include
  • Work closely with the product team to produce new educational content for future emails
  • Advocate a customer-centric mindset across the business

What are we looking for?

  • Well organised with the ability to work under pressure and deliver to tight deadlines
  • Strong communication skills and enjoys working as part of a team
  • Impeccable attention to detail
  • Not afraid to challenge the status quo where you believe it will benefit the team or the customer
  • Strong quantitative and analytical skills with the ability to draw conclusions and recommendations based on data and analysis
  • Adept in Excel and google sheets

What do we offer?

  • Competitive salary
  • 50% company discount
  • Company pension
  • PerkBox subscription
  • Cycle to Work scheme
  • Summer working hours
  • Slick office in a co-working space

Location: London (Liverpool Street)

bulk™ takes your privacy seriously and will only use your personal information to administer your application for this role. When you apply, we shall process your details for this vacancy only and we will not pass your details onto a third party. We may contact you by email, text or telephone about the progress of your application. This processing is conducted lawfully on the basis of legitimate interests.

Additional information

  • Remote status

    Flexible remote

Or, know someone who would be a perfect fit? Let them know!


1 Finsbury Ave
EC2M London Directions

Perks & Benefits

  • PerkBox Subscription 👍

    All our teammates have a PerkBox subscription which includes free coffees on the go and amazing discounts!

  • 50% discount 💰

    Our teammates love our products - so we give 50% discount!

  • Additional Annual Leave ⛱

    Rest & Recovery is important! Purchase up to 3 additional annual leave days.

  • Pension 💰

    We offer a workplace pension to all our teammates.

  • Cycle to Work Scheme 🚲

    The commute to work is just a cardio workout, right?

  • Happy Hour 🎉

    Grab a drink and enjoy our Happy Hour every Thursday and Friday afternoon.

  • bulk™ Pantry 🍴

    We know our teammates love our products so you'll find a pantry full of treats in our offices. All we ask is just for a small charity donation in return.

  • Summer Hours ☀️

    Because we all need that Vitamin D

Workplace & Culture


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